September 22, 2015

doing good ›




Sure you can just read every word on our blog, but maybe you like your Goodness sorted for you.  Go here for Feeling Good posts, here for Doing Good posts and here for when you need to Laugh Loud.  Also, don't forget to Join Us so that endless Good can wash over your body. Joining our mailing list is 100% free AND we offer a 500% money back guarantee on your membership.  Not happy with your free membership?  We will refund 5 times your $0 membership fee.

 

 

Kickstarter Says It's About More Than Just Money

We all know and love Kickstarter as the place you visit at night to fund things you never knew existed and suddenly you can't possibly live without them.  Of course, by the morning you are hoping that Kickstarter funding binge was just a bad dream.

Now Another Reason To Visit Kickstarter?

Now there is actually another reason to visit and support Kickstarter....to Do Good!  Yes, Kickstarter Inc has just reorganized from an Inc corporation to a Public Benefit Corporation - Kickstarter PBC. 

Benefit Corporations are for-profit companies that are obligated to consider the impact of their decisions on society, not only shareholders. Radically, positive impact on society becomes part of a Benefit Corporation’s legally defined goals.

How Do Good, Cool Is That?

We say Bravo to Kickstarter!  For many companies, they are forced to chase a profit over anything else.  In fact, corporations face shareholder lawsuits if they do not try to maximize profits in any legal way possible.
As a Benefits Corporation, Kickstarter can focus on doing good and giving back - without facing push back from its shareholders.  As Kickstarter states on their site -
" We renew our longstanding commitment to arts and culture. We declare how we plan to conduct ourselves in situations that are often swayed by profit motives. And we newly commit to donate 5% of annual post-tax profits to arts education and organizations fighting inequality. Every year, we’ll release an assessment of how we’re performing on the commitments we’ve made. "

 

Come On Other Corporations, Get Benefits In Your Name Too

We love that Kickstarter has made the very public shift to a Benefits Corporation.  We hope this act of Doing Good is truly contagious and many other companies follow their lead.  

Make the move from Inc to BC - join the Do Good Movement!

 


Dan Nessel
Dan Nessel

Author